If you're looking to grow your business, your goals should include nothing but improving the Customer Experience. If your business is relatively new, or isn’t getting as much repeating visitors as you would like, set goals specific to improving the users/buyers journey for the top scenarios and test it with actual users. User Experience is a foundational part of the Customer Experience. I'm a User Experience Architect & Digital Strategist with 22 years of experience researching, creating and delivering digital products and services for various size of companies mostly Fortune. Expert in Customer/User Centered Design Process to get results for any types of digital goals using best in class digital tools, and latest innovative techniques to start up, grow or transform businesses.
Is it possible to add $2Mil to a daily revenue by improving the UX for Fortune 20? To have 4.5 Mil mobile app downloads within the week its launched for Fortune 15? To increase the conversion rate to 40% to a start up? To reduce the Call Center load by 75% and increase the conversion by 45% for a Fortune 100? All rhetorical questions as it's all about The Experience!